News 2004
The best just got better: Virgin Mobile launches the Hassle-Free Package
01/12/2004
- A choice of three great colour camera phones complete with 8 months’ worth of inclusive minutes and texts upfront
- A great money saving idea and the perfect Christmas gift
01.12.04: Virgin Mobile today launches the Hassle-Free Mobile Phone Package. The Hassle-Free Package offers consumers a great phone combined with eight months’ worth of inclusive minutes and texts in one handy package, making it the simplest way to join Virgin Mobile and pre-pay for calls. Just buy the box and your phone comes with airtime included, giving you a set amount each month of hassle-free calls and text messages for eight consecutive months.
A traditional Christmas gift of ‘just’ a phone will no longer cut the mustard, now that you can give a loved-one a stylish colour camera phone with eight months’ worth of calls and texts ready to go!
Just like Virgin Mobile’s Bundles, Hassle-Free Package customers benefit from great value inclusive airtime with cheap calls and texts to any UK network, without the commitment of a contract product. Hassle-Free Package customers also benefit from longer lasting minutes and texts - unused minutes and messages can be carried over to the next month within the package period.
Tom Alexander, Chief Executive of Virgin Mobile, said: “Virgin Mobile is the first pre-pay mobile phone company to launch a one-box deal that offers longer-lasting value and a hassle-free mobile phone experience.
“The launch of Virgin Mobile’s Hassle-Free Package takes away the worry of monthly payments for your airtime minutes by automatically adding airtime allowance to your phone each month. There are no hidden charges – what you see is what you get - you pay upfront and that’s it. It’s ideal for people who are buying the phone as the perfect Christmas gift, or really want to control their spending”.
There are three ‘Hassle-Free Packages’ available from under £100; each includes a colour camera phone, SIM pack and inclusive airtime. Customers simply need to pick a package that suits their style and budget and enjoy eight months’ worth of pre-paid, great value calls and texts.
The Hassle-free Package doesn’t just mean simplicity and convenience it also gives you the best possible deal; buying the one box and inclusive calls and texts saves money against buying them separately.
The table shows the current Hassle-Free Package prices:
| Handset | Inclusive Airtime | Price |
| Phillips 355 | 20 minutes & 30 texts | £99.99 |
| Motorola C651 | 20 minutes & 30 texts | £109.99 |
| Sony Ericsson T610 | 30 minutes & 60 texts | £139.99 |
The Hassle-Free Package is available from our web site at www.virgin.com/mobile, from our sales team on 0845 6000 600 or at a Virgin Mobile Specialist Store.
Notes to Editors:
For further information please contact:
| Virgin Mobile | |
| Virgin Mobile Press Office: | 0845 600 6272 or press.office@virginmobile.com |
| Alison Bonny: | 07802 430276 or alison.bonny@virginmobile.com |
| Joanne Baker: | 07941 233300 or joanne.baker@virginmobile.com |
| Lansons Communications | |
| Shellie Wells | 0207 294 3627 or shelliew@lansons.com |
| Liz Willder | 020 7294 3677 or lizw@lansons.com |
About Virgin Mobile:
Virgin Mobile Holdings (UK) plc, the UK's largest mobile virtual network operator, is majority owned by Sir Richard Branson's Virgin Group and uses T-Mobile's network. Since its launch in November 1999, Virgin Mobile has attracted more than 4.6 million customers.
In the UK, Virgin Mobile phones are available direct on 0845 6000 600; on the web at www.virginmobile.com or on the High Street at approximately 5,000 outlets including Virgin Mobile Specialist Stores, Virgin Megastores, Sainsbury, Tesco, Safeway, Asda, John Lewis, Littlewoods, Argos, The Link, Dixons, Carphone Warehouse, Curry's, Comet, Phones 4 U, TOMO, Woolworths, Toys R Us and Rymans.
Virgin Mobile employs approximately 1,400 staff at three sites, Trowbridge, London and Daventry, and has an outsourced customer service centre operated by approximately 200 staff in Middlesbrough. It has been voted one of the top 50 places to work in Britain for two years running in an annual Financial Times survey.
Virgin Mobile's customers are considered the most satisfied in the pre-pay sector according to a recent UK survey by market researchers JD Power and Associates.
