News 2006
Virgin Mobile announces the return of Natural Born Racers
05/01/2006
Virgin Mobile is proud to announce the return of its action packed adrenaline-fuelled television show, The Virgin Mobile Cup - Natural Born Racers. The show follows the trials and tribulations of the young 16 to 22 year old superbike riders competing for the Virgin Mobile Cup. The third season of this exciting show will premiere on FIVE at midnight, Sunday 8th January, showing every Sunday for six weeks after that.
Natural Born Racers features 28 thrill-seeking youngsters racing identical all new for 2006 Yamaha YZF-R6 bikes in the prestigious Virgin Mobile Cup, famed for uncovering the stars of tomorrow and unearthing hidden talent. The winner will automatically secure a dream place on the Virgin Mobile Yamaha Factory British Superbike team for the following season, which can only be compared to playing Sunday league football one minute direct to the Premiere League.
This season of racing proves to be yet another nail-biting and thrilling feast of high powered, high octane viewing pleasure. Natural Born Racers promises to show all the action, as we watch every corner, every chicane and every rider push themselves to the limit in a bid to become champion.
Natural Born Racers is a six-part series and will run every week from Sunday 8th January 2006 at midnight on FIVE.
You can view a short film to promote the Natural Born Racers series at www.r6cup.com.
Notes to Editors:
For more information please contact:
Virgin Mobile:
Virgin Mobile Press Office: 0845 600 6272 or press.office@virginmobile.com
Amber Morris: 07941 255400 or amber.morris@virginmobile.com
Virgin Mobile Cup Press Office:
Lucy Wheeler 01752 271700 / 07941 130949 or lucy@virginmobileracing.com
Henrys House:
Krissy Knights: 0207 291 3035 or krissy@henryshouse.com
Dan Cooper: 020 7291 3038 or dan@henryshouse.com
About Virgin Mobile:
Virgin Mobile Holdings (UK) plc, the UK's largest mobile virtual network operator, is majority owned by Sir Richard Branson's Virgin Group and uses T-Mobile's network. Since its launch in November 1999, Virgin Mobile has attracted more than 4 million customers*.
In the UK, Virgin Mobile phones are available direct on 0845 6000 600; on the web at www.virginmobile.com or on the high street at approximately 5,000 outlets including Virgin Mobile Stores within Virgin Megastores, The Carphone Warehouse, The Link, Dixons, Phones 4 U, Curry's, Comet, Tesco, Asda, John Lewis, Argos, TOMO, Woolworths, Toys R Us and Ryman plus hundreds of independents mobile phones dealers and available via Shop Direct, Littlewoods, Grattan and Empire home shopping channels.
Virgin Mobile Pay Monthly (contract) is currently available in Virgin Mobile Stores, The Carphone Warehouse, The Link, at concessions in WHSmith and at www.virginmobile.com.
Virgin Mobile employs approximately 1,400 staff at three sites, Trowbridge, London and Daventry, and has an outsourced customer service centre operated by approximately 200 staff in Middlesbrough.
Virgin Mobile's customers were found to be the most-satisfied mobile consumers in the pre-pay sector for two years running in 2005 and 2004, according to the surveys by J.D. Power and Associates. Virgin Mobile is also featured in `The Sunday Times 100 Best Companies to Work For’ list 2005 and is part of the FTSE4Good Index.
*On a 90-day activity basis.
