12/06/2006
12.06.06. Virgin Mobile today announces a set of guidelines for the modern day usage of the mobile phone in conjunction with etiquette expert Jean Broke Smith. The Virgin Mobile Guide to Mobile Phone Etiquette Report provides mobile phone users with the Top Ten Golden Rules of mobile phone etiquette including: appropriate use of your phone in social situations, when to have your phone on and off, and how to avoid the potential minefield of mobile use when dating.
With over 50 million people now owning a mobile phone, the UK has become a nation of constant communicators. Whilst we talk to each other more than ever before, there are still questions hanging over how to behave correctly in everyday situations. Should a woman text a man after a date? Is it ever acceptable to answer your mobile phone on the train? And is it rude to text if you’re running late to an important meeting or date?
If you want to avoid driving your fellow commuters crazy, or work out why your date is giving you dirty looks over dinner, then read on as Virgin Mobile answers the nation’s talk and text dilemmas, with the Virgin Mobile Top Ten Golden Rules of mobile phone etiquette.
And for anyone about to join the dating game, remember…
And Girls….
Alison Bonny from Virgin Mobile comments: ‘The mobile phone has never been more key to social interaction as it is now. Everyone is guilty of the occasional bout of bad mobile etiquette and Virgin Mobile’s new guidelines will prevent talk and text faux pas’
Notes to editors
Jean Broke Smith
Jean originally trained as a fashion designer, milliner and dress designer. She also trained at Max Factor as a Make-up specialist, becoming Principal of the Lucie Clayton grooming and model school for thirty years.
Jean is involved in the daily teaching of etiquette and posture, deportment and make-up and she has taught many well known models, actresses and media people including; Esther Rantzen, Lesley Joseph, Henry Kelly, Lorraine Kelly, Bonnie Tyler, plus the Wimbledon Football Team..... to name but a few.
For further information, please contact:
Henry’s House:
Krissy Knights: 020 7291 3035 krissy@henryshouse.com
Rachel Moule: 020 7291 3033 rachel@henryshouse.com
or
Virgin Mobile Press Office: 0845 600 6272 or press.office@virginmobile.com
Amber Morris: 07941 255400 or amber.morris@virginmobile.com
About Virgin Mobile:
Virgin Mobile Holdings (UK) plc, the UK's largest mobile virtual network operator, is majority owned by Sir Richard Branson's Virgin Group and uses T-Mobile's network. Since its launch in November 1999, Virgin Mobile has attracted more than 4 million customers*.
In the UK, Virgin Mobile phones are available direct on 0845 6000 600; on the web at www.virginmobile.com or on the high street at approximately 5,000 outlets including Virgin Mobile Stores within Virgin Megastores, The Carphone Warehouse, The Link, Dixons, Phones 4 U, Curry's, Comet, Tesco, Asda, John Lewis, Argos, TOMO, Woolworths, Toys R Us and Ryman plus hundreds of independents mobile phones dealers and available via Shop Direct, Littlewoods, Grattan and Empire home shopping channels.
Virgin Mobile Pay Monthly (contract) is currently available in Virgin Mobile Stores, The Carphone Warehouse, The Link, Phones 4u, at concessions in WHSmith and at www.virginmobile.com
Virgin Mobile employs approximately 1,400 staff at three sites, Trowbridge, London and Daventry, and has an outsourced customer service centre operated by approximately 200 staff in Middlesbrough.
Virgin Mobile's customers were found to be the most-satisfied mobile consumers in the pre-pay sector for two years running in 2005 and 2004, according to the surveys by J.D. Power and Associates. Virgin Mobile is also featured in `The Sunday Times 100 Best Companies to Work For’ list 2005 and is part of the FTSE4Good Index.
*On a 90-day activity basis.